Ahh Halloween is upon us again. What a nostalgic time for parents. Pumpkins, hayrides, and apple picking. Memories of dressing up in costume, trick-or-treating, haunted houses, and oodles and oodles of goodies and treats. Halloween parties galore! At school, at home, and at the neighbors! Wonderful memories and experiences that we eagerly and excitedly want to pass on to our children. I mean, why wouldn’t we? Our kids should be able to go door-to-door and stuff their faces with candy and chocolate and cookies just like we did when we were young. Halloween is a tradition, people. One day out of the year spent supporting and encouraging poor dietary habits amongst our children can’t harm them, right?

The problem is that for most children in the US it’s not just one day, it’s every day. Every day our children are bombarded with ads for crap food and sugary drinks. Fundraisers…